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Dashboard: Analyzing Results
Understand campaign metrics and Popconvert's financial impact on your e-commerce.
What is the Dashboard?
The Dashboard is Popconvert's main panel. It shows your campaign results and financial impact on your e-commerce. Filter by campaign and period for detailed analysis.
Campaign Metrics
- Pageviews: times the Popconvert tag was loaded
- Impressions: times campaigns were displayed
- Interactions: times visitors interacted with Pop-ups
- Leads: total opted-in users
- Conversion Rate: Interactions ÷ Impressions
Order Metrics (with e-commerce integration)
- Attributed Orders: sales by Popconvert leads
- Attributed Revenue: revenue influenced by Popconvert
- Abandoned Carts: participated but didn't purchase
- Converted Leads: % who purchased
- Average Order Value: average value of influenced orders
- Popconvert Impact: % of total revenue influenced
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