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Advanced URL Segmentation

Create display rules based on URLs for more precise and targeted campaigns.

Advanced Segmentation — URL-based display rules

What is Advanced Segmentation?

Allows creating specific display rules based on URL content of site pages.

⚠️ If nothing is configured, the campaign shows on the entire site by default. Only change if there's a specific need.

Use Cases

  • Show only on specific categories or products
  • Block on checkout or thank-you pages
  • Control based on UTMs or traffic sources

Condition Types

Contains · Does not contain · Equals · Does not equal · Starts with · Ends with · Domain is · Query contains · Query does not contain

Filter Logic

Conditions in same filter: All must be true (AND).

Multiple filters: Any one being satisfied shows the campaign (OR).

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