It is true that email marketing still is one of the best ways to boost an ecommerce business’s revenue. But it is also true that when a company sends emails to potential customers, some of them do not open it. However, making your emails to be open is crucial to have a successful email marketing strategy.
The percentage of those who open the email sent by a specific business is what we call the email open rate. The greater the email open rate, the greater the chances of making potential customers become real customers.
In this case study, you’re gonna see how Maximus Tecidos Finos increased its revenue and conversion sales, after starting to use Popconvert.