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Nowadays most of the companies have an online presence, and increase their conversion rate is one of their main goals. Currently, there are several marketing strategies to achieve this goal. One of them is the conversion rate optimization (CRO). When a company combines the CRO with the concept of gamification, it can really get amazing sales results. Digital marketing [...]
One of the best seasons of the year for buyers is already coming. Besides the amazing offers and sales in physical stores, it is unquestionable the importance of online sales during this time. In 2019, Black Friday shoppers spent a total of $ 7.4 billion – that’s $1.2 Billion more than the previous year. After the [...]